What if we told you that there are only a couple hundred true brands in the world?

The rest are actually tattoos.

And that’s a really good thing.

Welcome to Tattoos Not Brands, an ecosystem that explores how we can give meaning to products and services, without conforming to a rigid set of rules, rather one where we create our own. Through a book, podcast and consulting services, we explore a variety of perspectives within marketing to better understand the choice of a tattoo rather than the imposition of a brand.

Comprised of a diverse group of award-winning, deeply experienced, and ridiculously hard working marketing experts, we delve into challenging situations faced by real-time clients, colleagues, businesses and organizations worldwide. There’s always a creative solution when you are a tattoo—not a brand.

Our Ecosystem

How can we help you today?